Are You Making These 3 Digital Marketing Mistakes?
Digital marketing is a delicate science, and it is drastically different than advertising in any other media. There are factors that simply never existed in television, radio, or print advertising, and these factors are incredibly important to the success of your campaign. Three Digital Marketing Mistakes Failing to promote your content You may create the […]
How Integrated Marketing Will Increase Brand Recognition
Integrated marketing is a strategy that emphasizes the importance of establishing a consistent, seamless, multi-dimensional consumer experience of a brand. This means that branding across all platforms — television, radio, print, Internet, trade show exhibits and displays — is presented in the same style that accurately reinforces the brand’s message. This is incredibly important as […]
How Pay Per Click Advertising Can Boost Online Visibility
As many as 93% of online experiences begin with a search engine. Therefore, if you want your brand or your product to be found by online users, you need to be visible on a search engine like Google. Search Engine Optimization (otherwise known as SEO services) plays a major role in a maximizing a business’s […]
Are You Sending the Right Message? Why Effective Marketing is Essential to Your Business.
You worked hard to build your brand, to start your company, to establish your place in the market, and you want your audience to see that. Your business is an extension of you, and sometimes it is difficult to express yourself. There is so much you want to say, but where do you start? You […]
