Branding and Marketing for Fintech Startups

Your Fintech startup is in direct competition with the most innovative companies in the world. Your challenges in marketing and branding are unique.

Healthcare tech branding case studies

At Exposyour, we help you create a brand that attracts investors and customers, so you can focus on your most important work – creating technology that makes our world a healthier place.

Healthcare apps branding

We Take Time To Understand You

Trustworthy Products

We Believe in
Simplicity

Doctors are always short on time. They want a product that is as easy to use as a pill. So no matter how complex your healthcare tech product is, it has to be intuitive and simple to use.

We help you create a human-centric brand that will shape the future of healthcare.

We use an extremely disciplined and systemized approach optimized for healthcare tech.

We help you navigate the complexity of developing a brand and a marketing strategy and make this process simple and straightforward.

We Know What Makes You Different

We are fascinated by healthcare technologies and how they help enhance our health. It is exciting to be part of a story that shapes the future.

Branding and marketing for healthcare tech is different than for an OTC therapy or a biopharma product. Your product has many complex layers from medical science and UX to human wellness and design. Our job is to integrate these layers into a compelling brand that meets users’ expectations and makes using your technology straightforward and hassle-free.

Importance of branding for healthcare tech
A Word from Our Client
Our Vision

We Bring Clarity Into a Complex Process

1

We break down the brand development process into milestones to deliver measurable results at each step.

2

The first deliverables will be your brand identity, tagline, and other essential brand attributes.

3

Order extra services, such as UX/ UI.

4

As a result of our work, you will receive a focused and robust strategy to continue growing your healthcare tech brand.

Brand Can Determine 90% of Success for Healthcare Tech.

We know you have a passion for improving people’s wellbeing. So bring us your life-changing clinical applications, innovative engineering, and designs. And we will unite them all in your unique and compelling brand story.

You are busy working on perfecting your technology, finding new ways to support human health, integrate medical science, and connect the most crucial dimensions of our lives. So let us deliver your message in a simple, human-centric way. As a result, more people will benefit from your innovations and research.

Frequently Asked Questions

We’ve got the answers

We deliver branding and marketing projects to businesses from various domains, including Tech, Manufacturing, Hospitality, Fitness, and more. We specialize in branding for small and medium businesses. However, we have experience working with enterprise-level projects too, for example, Accor Hotels.

We schedule an initial consultation call to find out what your primary goals are and what results you are looking to achieve with branding. We study your target audiences, competition, current perception of your brand and product, online presence, and social media strategy.

After our initial call, we will set up a Brand Core Workshop. After the Brand Core Workshop, you will receive essential building blocks of your brand, such as your company’s mission statement, company values, brand identity. We will conduct in-depth client research to define your customer archetypes. Additionally, you will receive a color palette and color research, branding fonts, and a high-level brand strategy outline. If you would like to make changes, we offer one round of revisions.

After your brand book is completed, we work with you to develop a comprehensive brand and marketing strategy for your business. It includes a full customer journey blueprint,  actionable social media map out blueprint, further industry research, and competitor analysis. Social media blueprint includes our suggestions on when and where to post throughout the month to guide your content calendar creation. We also review your current business performance reports on marketing performance and schedule a delivery call to discuss our suggestions and findings.

We are experts in traditional and digital marketing for small and medium businesses, product branding, packaging, design of exhibits and stands, web design. Our team has extensive experience in UI/UX design, content marketing, Search Engine Optimization, and much more.

There are several KPIs to measure the brand value and performance of the marketing strategy. They include your sales, profitability, investor relations, and market share. We will work with you on selecting the right KPIs for your business to make sure you allocate resources to the tactics with the highest return.

All our service offerings include 1 round of revisions. We can add more if required.

You can visit this page to have a look at examples of our branding and marketing projects.