Facebook and Instagram Ads

Facebook Instagram Ads

Facebook and Instagram have become the most interactive social media platforms across the globe. And, this extends beyond personal interactions. We are talking huge opportunities for businesses to market their brands to consumers and other businesses. And, when companies effectively use Facebook and Instagram ads, opportunities are increased ten-fold. Both platforms offer targeted and story […]

Sales Funnel

sales funnel

Integrated Marketing ensures that Marketing and Sales are a synchronized effort. Effective marketing should guide consumers through a sales funnel. Here at Exposyour, we offer the marketing solutions it takes to build an efficient sales funnel. So, what is a sales funnel? Think of the sales funnel as an illustration of the buyer’s journey. Knowing […]

Social Media As A Dynamic Marketing Tool

social media marketing

It may not come as a shock that social media has greatly impacted modern-day marketing. For starters, the cost of interacting with a target audience has greatly decreased from the days of traditional marketing such as print ads, direct mail, TV commercials, and radio advertising.  Now, brands are able to engage their target audiences through […]

Developing A Marketing Strategy

Each new year brings new and innovative demands to any marketing strategy. Nowadays, digital marketing is where it’s at. It is important that your marketing strategy keep up with today’s technological advancements. However, some of the tried and true staples of a marketing strategy still hold clout. For example, marketing plans should still answer the […]

How to Promote your Business at a Trade Show

trade show

When starting and running a business, branding and promoting your business can be tricky. Online marketing is very popular, but there are other methods that business owners should consider. Specifically, because there are ways that create more brand permanence with consumers. Business owners should consider attending trade shows and conventions for marketing. Trade Shows Trade […]

Using Marketing Technology To Your Promotional Advantage

promotional items

Businesses are always looking for new ways to promote themselves and boost sales. No matter how successful your business already is, there is always room to grow. That is why so many companies are now turning to marketing technology as a way to bring in more customers, as well as get the word out about […]

4 Unique Uses For Your Video Walls

video walls

When you’re looking to make your business stand out against the competition, one of the best techniques to use involves taking advantage of technology. This can include everything from retail digital displays, to touchscreen wayfinding digital displays, to video walls in your business. Of course, nowadays, people are starting to pick up on these trends, […]

Marketing Strategy: Integrating Inbound, Experiential, & Outbound


Marketing strategy is all about nurturing relationships with consumers to keep them satisfied and loyal to your brand. We define Integrated Marketing and it’s value here. By using Integrated Marketing strategies, your company can greatly enhance all marketing efforts. In the end, Integrating Inbound Marketing, Experiential Marketing, and Outbound Marketing strategies can make it easier to track ROI, increase […]

Integrated Marketing: Seamless and Consistent


A cohesive brand and marketing strategy calls for a consistent and cohesive message through all marketing funnels. If your marketing strategies do not merge seamlessly, the damage can be downright devastating. Luckily, Integrated Marketing seamlessly unites all marketing channels for consistency and continuity. Why? Marketing is about nurturing potential customers. After you have nurtured those […]

Simple Marketing Mantras To Bear In Mind In 2019

Our incessant connectivity and access to information have closed the gap between wanting and receiving exponentially. In a given day, there are approximately 3.5 billion search queries entered into Google. In a year, about 1.2 trillion. From those searches, Google’s masterful algorithms churn out billions of results in a fraction of a second. After that, […]