Why Search Engine Optimization (SEO)?

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The world is going green! And, so are we! “Organic” is in and seeking understanding of consumers is being valued at an all-time high. Businesses are focused on increasing their search engine rankings through proper Search Engine Optimization and less through paid traffic via tools such as Google Ads. That means that businesses are focused […]

Fact or Fiction? 5 SEO Legends Put to the Test


It’s estimated that 93% of all online interactions begin with entering a query into a search engine. And if your website doesn’t come up in the results when you want them to — well, good luck with that. Search engine optimization, or SEO, is all about helping websites improve their Google (and Bing) rankings, but […]

The 3 Fundamental Components of Successful Online Marketing


If you strive to achieve long-term success in today’s business world, you need a solid online marketing and branding strategy. While online trends and the behaviors of internet users are in a constant state of change, the fundamental components of online marketing stay the same. Here are the strategies you should be using to achieve […]

How Pay Per Click Advertising Can Boost Online Visibility

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As many as 93% of online experiences begin with a search engine. Therefore, if you want your brand or your product to be found by online users, you need to be visible on a search engine like Google. Search Engine Optimization (otherwise known as SEO services) plays a major role in a maximizing a business’s […]

These 3 Myths Are Exactly Why You Need to Hire an SEO Professional


People will try to tell you that SEO marketing is a scam and that you don’t need it in order for customers to find your website. However, considering that 93% of online experiences begin with a search engine, and over 100 billion global searches are conducted every month, it would be ridiculous to think that […]

Without SEO, Your Website is a Needle in a Haystack

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The Internet is more or less an infinite universe of information. So, how can you be sure that the content you’reposting is being seen? What can you do to keep your website from being sucked into the black hole of cyberspace? Many businesses are asking this same question. With so much content out there, it’s […]

Why Internet Marketing Matters – 3 Things You Should Know About Web Marketing Tactics

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Today’s marketing structure is heavily focused on the utilization of the internet. Marketing trends have shifted focus to the World Wide Web to align with the modern consumer’s purchasing habits. Increased smartphone and search engine usage solidifies the importance of reaching consumers through a digital channel. The statistics show how important internet marketing and SEO […]